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Pet and Equine Manufacturing Expecting Growth in 2017

Posted: 6/5/2017

By: Collin Barnwell

This article explores the pet and equine accessory industry and looks at the projected growth that the American Pet Products Association (APPA) anticipates for 2017.

The American Pet Products Association is the leading trade association in the pet industry made up of more than 1,200 pet product manufacturers, representatives, importers, and livestock suppliers. The APPA also oversees the Global Pet Expo catering to the owners of dogs, cats, fish, birds, reptiles, small animals, and equestrian animals.

For 2017, the APPA projects a 4% increase in gross sales with a large chunk of growth coming in the “Food” sector. In addition to the pet “Food” category, the APPA is also predicting a $220 million dollar increase in the pet “Supplies/OTC Medicine” industry while the “Live animal purchases” category sees a 4% decrease.

Projected 2017 Sales

Percentage Increase from 2016


$69.36 billion


Source: APPA - Industry Trends

Below is a breakdown of the projected sales by product category:


Projected 2017 Sales

Percentage of 2017 Projected Sales


$29.69 billion


Supplies/OTC Medicine

$14.93 billion


Vet Care

$16.62 billion


Live animal purchases

$2.01 billion


Grooming & Boarding

$6.11 billion


What Makes a DirecTex Product suitable for Pet/Equestrian Applications?

DirecTex professionals have YEARS of experience working with manufacturers of pet/equestrian supplies and accessories, we understand the do’s and don'ts of manufacturing. Our products go through test after test to ensure they meet the highest level of quality and safety standards. We have both domestic and international laboratories so you can rest assured that none of our items ships until they meet the standards we have in place.

Thousands pet and equestrian accessory manufacturers use our selection of:

These manufacturers create pet collars, leashes, harnesses; in addition to, equestrian saddles and horse blankets. And provide a much needed commodity to the Pet Supplies market.

If you’re looking for more information on Pet or Equestrian component parts, check out our Pet Application or Equestrian Application pages, or send us an email, [email protected], with your question and we’ll be glad to lend our experienced hand!

If you’re looking for what type of collar or harness works best for your animal, check out Doctors Foster and Smith’s Guide to Complete Pet Care.

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